Chrome is the most popular web browser in Japan in 2026, with 60.60% market share in June 2026. Safari ranks second at 20.37%, while Microsoft Edge ranks third at 12.68%.
For marketers, SEO teams, and web teams working in Japan, this means Chrome should be the main browser for testing, but Safari and Edge should not be ignored. Safari’s share reflects Apple’s strong position among Japanese consumers, while Edge matters for desktop users and Microsoft-heavy environments.
| Rank | Browser | Market share |
|---|---|---|
| 1 | Chrome | 60.60% |
| 2 | Safari | 20.37% |
| 3 | Edge | 12.68% |
| 4 | Firefox | 2.78% |
| 5 | Brave | 1.02% |
| 6 | Samsung Internet | 0.76% |
| 7 | Other | 1.79% |
Browser share is useful for Japanese SEO, landing-page QA, ecommerce testing, and analytics interpretation. It can also help teams prioritise which browsers to test first when launching Japanese websites or campaign pages.
