Influencer Marketing in Japan – Statistics & Facts (Updated 2026)
Japanese Influencer Marketing Statistics & Facts reveal a rapidly growing sector that has become a central pillar in the country’s digital advertising industry.
44 articles
Marketing Holiday Calendar in Japan 2026
A marketing holiday calendar in Japan is a schedule that lists all the different holidays and special dates throughout the year.
Marketing and Advertising in Japan 10 Best Tips
If you’re looking to discover the secrets of marketing and advertising your products or services in Japan, you’ve found the perfect resource.
Influencer Marketing Campaigns in Japan – Best 10 Examples
If you’re considering running an influencer Marketing Campaign in Japan, you should know that many brands are already carrying out this form of advertising to boost their sales.
Most popular Japanese Influencer brand partnerships 2022
This year has been a very busy year for influencer marketing in Japan. There have been many successful campaigns driving sales across multiple verticals.
The Top Japanese Influencers for 2021
Who are the influencers to follow in Japan in 2021?
Why UGC? Ideas to run successful Japanese Influencer Marketing campaigns
Today we’re going to be talking about the power of User Generated Content (UGC) for the Japanese Market.
Top 5 memorable social media campaigns in Japan 2018
Today we would like to share the 5 most memorable social media campaigns in Japan so far. 1.
5 Automotive Social Media Campaigns in Japan
Today, we’ll look at 5 Japanese automotive brands and how they ran some of their social media campaigns in Japan.
A guide to media buying in Japan
Media buying in Japan is big business, with most of the 126.5 million Japanese population exposed to advertising each day.
Top Beauty Brand Marketing Campaigns in Japan
In Japan, social media platforms like YouTube, Facebook, TikTok, Twitter, and Instagram are important tools for the marketing of beauty and cosmetics.
Delistagrammer! 3 Great Examples of Influencer Campaigns by Food Brands in Japan
With the right content, food campaigns can influence people’s purchase decisions.
4 tips to remember when running Influencer marketing campaigns in Japan
Social Media Marketing or “SNS Marketing” as it’s known in Japan constantly changing, just like other parts of the world.
Best 3 Father’s Day Japanese Social Media Campaigns in 2018
What did you give your father on Father’s Day this year?
Digital Music Promotion in Japan
This time on JapanBuzz, we’re looking at digital music promotion in Japan using SNS (Social Networks).
How Do You Measure the ROI of Japanese Influencer Campaigns?
As you work on influencer campaigns for the Japanese market, you might have faced this question — how to actually measure the successes of a campaign and the Return on Investment (ROI)?
Influencer Marketing in Japan 2016
In the age of fast changing digital PR the platforms marketers use change quickly.
Manga and Illustrator influencers in Japan
During our campaigns we have often found that the engagement rate of Japanese manga and illustrator influencers can be more than three times that of other influencers.
Luxury Brand Campaigns in Japan
Since the 1980’s people have welcomed luxury brands in Japan.
Measuring ROI of Japanese Influencer Marketing campaigns
Influencer Marketing in Japan can be as much as 9 times more effective than traditional advertising.
Mixi is officially wobbly.
We all knew the biggest Social Media network (SNS) in Japan had to do something to stay on top of the scene. Where did they go wrong?
Sports Marketing in Japan
URL: https://tokyo2020.jp/en/games/emblem/ Various kinds of sporting events such as Tokyo2020 and 2019 Rugby World Cup will be held in Japan in the near future.
The Netflix effect, the growth of product placement within Japanese films and drama.
With the rise of Netflix Japan and Amazon Prime there has been a boom in the production of TV series in Japan and abroad.
Using storytelling to boost your influencer marketing strategy in Japan
Storytelling is one of the most powerful strategies to emotionally attract an audience and can also be used to boost consumer buying behaviour.
We’re on Campaign Asia
We are thrilled to share the news that our company was recently been featured in Campaign Asia, one of the leading industry publications with a strong online and offline presence.